Have you ever wondered who’s behind some of the biggest talents in music? Or wondered how you can take your love for social media or girl power and turn it into a career and lifestyle? Karen Civil did just that, on her own and is working hard to inspire girls all over the world to work for what they want and not wait for anyone to hand it to them. In my exclusive Q+A Karen dishes on how she got her start, tips on joining the media industry and much more.
How did you become a social media and brand relations strategist?
There wasn’t a job title for this, but being a girl on the internet when it got popular. I became emerged with the online trend because I could meet with people all over the world quickly. I loved everything about being online and created my career from it.
Why did you decide to focus on hip-hop artists as opposed to any other industry?
I didn’t, I just focused on entertainment in the beginning. It started with Angie Martinez and being a fan with their station I just emerged myself in it.
What do you love most about your career?
I love the freedom of it all. I’m able to chose my own career and the path I wanna take. I wake up everyday happy because people have jobs and commitments and I live everyday knowing these are the choices I make everyday for myself.
When you decided to pursue your dreams, what was the hardest part about it?
Time commitment. Its scary because if you don’t like working 40 hours entrepreneurship isn’t for you because it doesn’t end. I missed out on a lot of things with my family, my fiancé and that hurts but they understand I’m chasing a career and a passion.
Where do you see yourself in the upcoming years?
Definitely writing more books, more speaking engagements, and who knows what else. I don’t know what God has in store for me, but I’m still open to anything.
What tips do you have for young women interested in the media field?
Have thick skin. Don’t be a clock watcher because we have this time restraint from watching others’ success and it discourages us, you can’t let failure get to your heart or your head.
Between New York and LA, which do you feel was best for your career and why?
LA has been great to me because I’ve met so many great people and worked with so many brands. People are so open and willing to work with you. I love the opportunities that present themselves in so many different ways. I can be at the supermarket or pumping gas and meet someone who I can work with in some way.
Do you have any upcoming projects you’re working on that you’d like to share?
I’m working on a new book! I’m really excited about it because it’s a full-on book and [I’m also] doing an HBCU Tour in the fall.
What’s something about you that many people don’t know?
I love to surf and I’m a book worm. I have a second bedroom thats all books, I’m actually moving soon because I need more room. People will look at my closet like, “I love your shoes and purses,” and I’m like, “wait to see my books!” I’m also a Netflix junkie because of my fiancé. I love medieval times shows like “Vampire Diaries.”
How can young women entrepreneurs grow their social media following?
People want followers, but what time do you want? Look into the audience you have now. Who do you want to speak to? With Crowd Booster you can schedule your tweets, you can see your activity, and now Instagram and Twitter gives you insights. Make sure you stay in the know, your hashtags, provide information and be informative.
What was your motivation for writing your latest book “Be You & Live Civil: Tools for Unlocking Your Potential & Living Your Purpose?”
I just wanted to tell my story because people didn’t really know what I did. They see my growth, but never knew my back story. I’m a very relatable person and I wanted to share how I moved on from my past and persevered.
What do you want your supporters to take from this interview?
I want them to know that I’m just someone who’s out there living her life and you can do the same. Think of me as the blue print, I aspire to inspire.